Industry & Company Updates

CFU (Colony Forming Units) are often used to compare microbial biostimulants, but a single number on a label rarely tells the full story. The article explains why CFU values only become meaningful when factors such as strain specificity, application rate, timing of measurement, and cost per applied CFU are taken into account.

The piece is aimed at growers, advisers, and industry professionals who want to evaluate microbial products based on technical and biological reality, rather than marketing claims.

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​Why a CFU number alone is not enough to assess microbial products

Choose to Build a Stable, Beneficial Biofilm in Irrigation Lines. In this article from November 2025, we dive deeper into the importance of a well-functioning irrigation system — specifically how controlled biofilm formation in drip lines prevents clogging and creates more stable water flow.

For a complete overview of how to keep your irrigation water biologically healthy, also read our earlier blog: The importance of clean water in modern agriculture and horticulture.

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Start building a stable, beneficial biofilm in irrigation pipes.

Discover our latest feature in HortiDaily, where we explain how the timing of microbial biostimulant application in the root zone can boost plant health and crop performance. In this article, we share expert insights into the importance of beneficial microbes, root zone biology, and timing strategies for optimal results in horticulture.

 

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Timing is crucial. How microorganisms are most effective in in the root zone.

Following up on our July article in HortiDaily, where we explored the role of Bacillus as a “living insurance” for the root zone, we now dive deeper into the practical applications and results seen in real-world horticultural settings. In this second installment, featured again in HortiDaily, we continue to highlight how beneficial microbes like Bacillus are reshaping sustainable crop management.

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In our latest contribution to HortiDaily, we discuss the role of Bacillus species in root-zone dynamics. From nutrient mobilization to plant resilience, these microbes are key players in soil-plant interactions. Curious how they work in practice?

 

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bacillus-in-the-root-zone-how-microbial-collaboration-leads-to-stronger-plants

We’re excited to be featured once again in HortiDaily! This week’s article dives into one of the core aspects of plant health and productivity: nutrient uptake. In the interview, we share our insights on how targeted microbial solutions can enhance nutrient availability and efficiency—supporting growers in achieving stronger, more resilient crops.

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bacteria-are-not-pac-man-they-don-t-just-eat-things

​We’re proud to share that our presence in the horticultural sector hasn’t gone unnoticed. Recently, we were interviewed by HortiDaily, one of the leading platforms in our industry. In the feature, special attention was given to our innovative product Biomicrobes Drip Line, highlighting its growing impact and relevance in sustainable cultivation.

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